Toni Daley is a prominent Canadian YouTuber, entrepreneur, and beauty influencer known for her dedication to natural hair and Afrocentric beauty.
At 43 years old, she has achieved significant success through her popular YouTube channel, where she shares tips on hair care, fashion, and personal growth.
Her previous marriage to Drew, known as The Boy on her channel, was a key part of her content, and her honest sharing of their story still inspires her audience.
Keep reading to find out more about her personal life and the path she took in her career.
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Who is Toni Daley?
Toni Daley is a Canadian YouTuber, entrepreneur, and natural hair advocate. She is known primarily for her content related to natural hair care, beauty, lifestyle, and fashion.
She gained popularity by sharing her journey of embracing her natural hair and offering tips and tutorials for women with similar hair textures.
Toni also runs a successful online business, Toni Daley, where she sells custom wigs, natural hair accessories, and earrings, many of which are designed with a focus on Black women’s natural beauty.
Through her platform, Toni Daley advocates for self-love, embracing natural beauty, and supporting Black-owned businesses.
Her influence extends across social media platforms, where she encourages others to embrace their individuality and natural hair while fostering community engagement.
She is passionate about natural hair care, beauty, and home decor.
Early Life of Toni Daley
Toni Daley has not publicly shared many details about her childhood or family background. Her content focuses on her natural hair journey, beauty, and entrepreneurship.
However, we do know she was raised in Canada, and growing up as a Black woman in a predominantly Eurocentric beauty culture had a big impact on her decision to embrace her natural hair.
Like many Black women, Toni struggled with accepting her natural hair during her youth, especially in environments where straightened hair was seen as the standard.
These experiences led her to transition from chemically straightened hair to her natural texture, a decision that has become a key part of her personal and professional life.
Toni’s journey of embracing her natural hair has inspired many women to do the same. She uses her platform to advocate for self-love, cultural pride, and natural beauty.
While she has not focused much on her early life, it is clear that her experiences growing up shaped her mission to empower other Black women to celebrate their natural beauty, eventually leading to her brand and content creation.
Toni Daley Age
Toni Daley is 43 years old as of 2024 as she was born on March 8, 1981, in Canada. Over the years, she has built a successful career in the beauty and lifestyle fields.
With her extensive experience and influence, she has become a leading advocate for natural hair and Afrocentric beauty. Now in her 40s, Toni continues to inspire many through her work and personal growth.
Professional Journey
Toni Daley’s career spans several areas, including content creation, entrepreneurship, and advocacy for natural beauty, especially for Black women. Here is a simplified look at her journey:
YouTube and Content Creation
Toni began her career in the early 2010s with her YouTube channel. She shared tutorials, tips, and product reviews for women with similar hair textures.
Her videos covered topics like twist-outs, protective styles, and wash routines. She also showcased wigs and weaves, sharing tutorials on how to install and maintain them.
In addition to hair care, Toni opened up about her personal life through vlogs, discussing marriage, relationships, and daily life. Her relatable content made her a key figure in the natural hair movement.
Entrepreneurship
Using her platform, Toni launched her own online store, Toni Daley, where she sells custom wigs designed to mimic natural hair textures, offering protective styling options.
She also sells natural hair accessories like head wraps and Afrocentric earrings with unique designs inspired by African culture. Her business became an extension of her online presence.
Advocacy and Representation
Toni is a strong advocate for self-love, body positivity, and natural beauty for Black women.
She challenges Eurocentric beauty standards and encourages Black women to feel confident in their natural appearance.
Through her platform, she also promotes supporting Black-owned businesses, often spotlighting other entrepreneurs in the community.
Expanding into Fashion and Beauty
Toni has expanded her influence into fashion and beauty collaborating with other brands that align with her values.
Her brand is now closely tied to the natural hair community, and she continues to introduce new products that support this mission.
Challenges and Growth
Throughout her journey, Toni has openly shared personal challenges including struggles in her marriage and relationships. Her transparency has made her even more relatable, helping her maintain a loyal audience.
Despite facing ups and downs, she continues to grow her brand and remains an influential voice in the beauty and fashion space.
Her career is rooted in her passion for natural beauty and her dedication to empowering Black women.
From YouTuber to entrepreneur, she has built a successful career while staying true to her values and inspiring others along the way.
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Toni Daley Decor
Toni Daley Decor is an extension of Toni Daley’s entrepreneurial ventures focusing on home decor with Afrocentric and Black-inspired themes.
Her collection features vibrant and colorful wall art, prints, and home accessories like pillows and throws, all designed to celebrate Black culture, natural beauty, and African heritage.
The artwork often highlights Black women, natural hairstyles, and empowering messages.
Through her platform, Toni also promotes and supports other Black artists and creatives, staying true to her mission of uplifting Black voices and empowering her community.
Toni Daley Wigs
Toni Daley Wigs is a successful business that offers custom wigs designed to resemble natural Black hair textures, such as kinky, coiled, and curly types.
These wigs provide women with protective styling options that look like their own hair. With a variety of styles, including Afros, twist-outs, and crochet wigs, her wigs are easy to wear, versatile, and affordable.
Toni’s wigs have gained popularity through her strong online presence, where she engages with her community by sharing tutorials and customer experiences.
Her brand focuses on empowering Black women by celebrating natural beauty and providing quality wigs that reflect their cultural identity.
Toni Daley Jewelry
Toni Daley’s Afrocentric jewelry line is known for its bold, culturally inspired designs, especially her statement earrings. Her jewelry celebrates Black culture and natural beauty.
The earrings are vibrant, handcrafted, and often made from lightweight materials like wood and acrylic ensuring they are both stylish and comfortable.
Through her jewelry, Toni empowers Black women to express their heritage proudly and make a statement with unique, eye-catching designs.
Her popular pieces, including Africa-shaped earrings and Afro-pick designs, are available on her online store, where they have gained a loyal following, particularly within the natural hair community.
Toni Daley Net Worth
Toni Daley is estimated to have a net worth of around $18 million. Her income comes from several sources.
She earns significantly from her popular YouTube channel through ads, sponsored content, and affiliate marketing.
Her online store, which sells custom wigs, natural hair accessories, earrings, and home decor, also contributes greatly to her earnings, thanks to her strong brand in the natural hair and beauty communities.
Additionally, she gains income from brand collaborations in beauty and lifestyle and from expanding her brand into home decor and fashion accessories.
Together, these ventures support her substantial financial success in the beauty and lifestyle industries.
Toni Daley Ex-Husband
Toni Daley was married to a man named Drew, whom she often referred to as The Boy in her earlier YouTube videos.
Their relationship was a significant part of her content, where they shared vlogs, lifestyle discussions, and insights into their marriage. However, in 2018, Toni announced that they had separated and later divorced.
She openly discussed the emotional challenges she faced, sharing her journey of healing and personal growth with her audience.
Since the divorce, Toni has focused on rebuilding her life, dedicating more time to her business, self-care, and community.
Her honesty and openness about the experience resonated with many of her followers, who appreciated her vulnerability and strength in navigating such a difficult time.
Social Media presence
Toni Daley is active on several social media platforms, where she connects with her audience and shares content related to beauty, lifestyle, and her business ventures.
On YouTube, she posts videos about natural hair care, wig tutorials, lifestyle vlogs, and personal experiences. On Facebook, Toni connects with her community.
Her Instagram features photos and videos showcasing her personal style, wigs, fashion, and updates on her products. She also shares inspirational messages and hair care tips.
On Twitter, she interacts with followers by sharing updates, and thoughts, and promoting her YouTube content and business products.
Additionally, Toni’s online store, ToniDaley.com, serves as a hub for purchasing her wigs, accessories, earrings, and home decor items.
Through these platforms, Toni engages with her audience and offers inspiration, advice, and updates on her entrepreneurial journey.
Bottom Line
Toni Daley is a prominent Canadian entrepreneur and beauty influencer celebrated for her dedication to natural hair and Afrocentric beauty. She has built a successful career through her popular YouTube channel, a thriving online store, and various brand collaborations.
Toni’s diverse ventures in wigs, accessories, and home decor, along with her genuine and inspiring personal journey, highlight her commitment to celebrating Black culture and empowering her community.
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