Marianna Hewitt is a 38-year-old American beauty influencer, entrepreneur, content creator, and podcast host known for her expertise in skincare and lifestyle.
Marianna is currently in a long-term relationship with Adam Goldston, co-founder of the activewear brand Athletic Propulsion Labs (APL).
Who is Marianna Hewitt?
Marianna Hewitt is a well-known beauty influencer, entrepreneur, content creator, and podcast host.
She first gained recognition through her engaging beauty tutorials and lifestyle content on YouTube and her popular blog, Lalamer.
Marianna’s approachable style and honest product reviews helped her build a loyal audience eager to follow her tips and recommendations. As an entrepreneur, Marianna co-founded the skincare brand Summer Fridays alongside Lauren Gores Ireland.
The brand quickly became famous for its clean, effective skincare products, especially the cult-favorite Jet Lag Mask.
Under her leadership, Summer Fridays expanded its product range and earned a strong reputation in the beauty industry.
Marianna is also the host of the podcast Life with Marianna, where she interviews industry experts, founders, and wellness leaders. Through this platform, she shares valuable insights about beauty, business, and personal growth.
On social media, Marianna has built a strong and engaged community, sharing glimpses of her daily life, beauty routines, and behind-the-scenes moments from her business.
Her authentic and relatable presence has made her a trusted voice in the beauty and wellness space.
Marianna Hewitt Childhood, Parents, and Education
Marianna Hewitt was born on October 10, 1986, in Germany. Though she was born overseas, she later moved to the United States, where she grew up and became a citizen.
Her nationality is American and comes from a mixed ethnic background. Her mother is Vietnamese, which gives Marianna a strong connection to her Asian heritage.
This cultural blend influenced her sense of beauty and identity and helped her relate to a wide and diverse audience through her work in beauty and lifestyle.
Marianna’s mother, Thuda Kohler, played a major role in her early life. Thuda was always focused on her career. Even before having Marianna, she worked hard to build her professional path.
When Marianna was 7 years old, her parents divorced. Soon after, Thuda received a great job offer in Germany. She accepted the opportunity and began splitting her time between Europe and the United States.
This decision was difficult, but she believed it was the right one. Thuda faced judgment from others who thought she should stay close to her daughter instead of working abroad.
Despite the criticism, she stayed true to her values. Thuda believed that being happy and fulfilled in her career would make her a better mother. She also wanted to show Marianna that it is possible to follow your dreams and still be a loving, present parent.
Marianna’s father name has not been shared, but his birthdate is known to be August 13, 1937. She has kept most details about her father and any possible siblings private.
Some reports suggest she may have one sister, but this has not been officially confirmed. Most of what is known about her upbringing centers around her close relationship with her mother.
Thuda herself came from a big family. She was one of 11 children. Marianna often speaks about how her grandmother Thuda’s mother was an entrepreneur during the 1930s and 1940s, a time when it was rare for women to lead in business.
She describes her grandmother as her greatest role model and source of inspiration. Marianna spent much of her childhood in Ohio. Later, she moved to Los Angeles, where she began building her career.
She studied broadcast journalism in college, preparing for a future in television and media. She had a strong interest in communication and loved being in front of the camera.
Her education helped her gain the confidence and skills needed to work in TV. Over time, she transitioned from traditional media into digital content, becoming a beauty influencer, content creator, and businesswoman.
Where did Marianna Hewitt Grow up?
Marianna Hewitt grew up in Westerville, Ohio, after being born in Heidelberg, Germany. She spent her childhood between the U.S. and Germany due to her parents’ careers.
Marianna Hewitt Age
Marianna Hewitt is 38 years old as of 2024 because she came into the world on October, 10, 1986, in Germany. According to her birthday, she falls under the Libra zodiac sign.
Early Career and Rise as a Beauty Influencer
Marianna Hewitt began her career as a television host, but her true passion for beauty and storytelling led her to a different path one that would place her at the forefront of the digital beauty world.
In 2006, she created her YouTube channel, but it was not until 2012 that she began consistently posting content.
Her videos, tutorials, and product reviews quickly gained attention for their polished style and practical value.
She specialized in sharing her favorite makeup and skincare techniques, breaking them down into easy-to-follow tutorials.
Her posts often featured current beauty trends, such as must-have lipsticks or tricks for achieving effortless beach waves.
One of her most popular videos, a Kylie Jenner Inspired Lip Makeup Tutorial, went viral and brought a wave of new followers to her channel.
As her online presence grew, Marianna expanded her influence through her blog, Lalamer, where she shared in-depth product recommendations, wellness tips, and lifestyle content.
Her unique blend of professional media skills and personal connection with her audience helped her stand out among beauty influencers.
Marianna’s polished aesthetic, combined with her honest reviews and calm delivery, resonated with viewers seeking trustworthy beauty advice.
She also developed strong friendships within the influencer world, including with Lilly Ghalichi of Shahs of Sunset, further cementing her position in the industry.
What began as a side project became a full-time pursuit, setting the stage for her next, more ambitious endeavor.
Co-Founding Summer Fridays and Global Success
In 2016, Marianna teamed up with fellow influencer and friend Lauren Ireland to co-create a skincare brand born from their shared experiences and needs.
Both women were frequent travelers Marianna for work and Lauren as a new mom adjusting to the demands of early motherhood.
They noticed a lack of clean, effective skincare products that addressed tired, stressed-out skin, especially for people constantly on the move.
Together, they imagined a product that would work like a quick reset for the skin. That idea became Summer Fridays.
The brand officially launched in 2018 with its first product, the now-iconic Jet Lag Mask. Designed as a hydrating, soothing face mask that could double as a moisturizer or primer, the product quickly earned rave reviews from beauty editors, influencers, and customers alike.
It became a social media hit and sold out repeatedly. Since that initial success, Summer Fridays has expanded into a full skincare and self-care line, offering products like the Lip Butter Balm, body care essentials, and makeup-skincare hybrids.
All products focus on clean, gentle, and effective formulas, wrapped in minimal, stylish packaging. Marianna has remained deeply involved in the brand, overseeing product development, marketing, and community building.
Her strong connection to her audience helped guide the company’s voice and vision. She has spoken often about how important it is to maintain authenticity in both business and beauty.
Under her leadership, Summer Fridays has received some of the highest honors in the beauty industry, including Allure’s Best of Beauty Award and being named by WWD as one of the 100 Greatest Skincare Products of All Time.
The brand is now sold at leading global retailers such as Sephora, Mecca, and others. Beyond her role as an entrepreneur, Marianna also hosts a highly followed podcast, Life with Marianna.
On her podcast, she shares conversations on beauty, business, and wellness with founders, experts, and creators.
In addition to her business ventures, she serves as Executive Co-Chair of the American Cancer Society’s Women’s Health Council in Los Angeles, where she supports efforts in women’s health education and fundraising.
Who is the Owner of Summer Fridays?
Summer Fridays was founded and is owned by Marianna Hewitt and Lauren Gores Ireland. They started the brand in 2018 with the hit product, Jet Lag Mask.
Marianna Hewitt Net Worth
Marianna Hewitt has an estimated net worth of $10 million as of 2025. She makes money primarily through her role as co-founder and entrepreneur of the successful skincare brand Summer Fridays.
The company sells a wide range of beauty products, including the popular Jet Lag Mask and Lip Butter Balm, which are available in major retailers like Sephora and online worldwide.
As the brand has grown, so have its sales and revenues, providing Marianna with substantial income from product sales, partnerships, and brand expansion.
In addition to her business earnings, Marianna also earns money through her work as a lifestyle influencer and content creator.
She shares beauty tips, product recommendations, and tutorials on her YouTube channel and social media platforms, often partnering with other brands for sponsored content.
She also hosts a popular podcast and makes appearances at events, which further add to her income streams.
Marianna Hewitt Boyfriend
Marianna Hewitt is currently in a committed relationship with Adam Goldston, a successful entrepreneur known for co-founding Athletic Propulsion Labs (APL), an innovative activewear brand that focuses on performance footwear and apparel.
Adam comes from a background in business and design, and together, they share a passion for health, fitness, and wellness.
Their relationship is often highlighted on social media, where they post glimpses of their life together.
While they have not publicly announced any engagement or marriage plans, their bond appears to be stable and loving, with both focusing on growing their individual careers while supporting each other’s ambitions.
Before her relationship with Adam Goldston, Marianna Hewitt was in a high-profile romance with Michael Strahan, the former NFL player turned television personality.
The two began dating around October 2014 and quickly became one of the most talked-about couples in the entertainment world.
Their relationship lasted for about a decade, during which they were frequently seen together at events and often praised for their chemistry. However, over time, the couple grew apart and eventually decided to end their relationship.
The breakup was reported to be amicable, with both Marianna and Michael choosing to focus on their careers and personal growth. Since then, Marianna has maintained a more private approach to her personal life.
Marianna Hewitt Height and Weight
Marianna Hewitt stands about 5 feet 7 inches which is equal to 170 centimeters or 1.7 meters tall.
She has a slim and toned figure that matches her elegant and stylish presence, often seen in her beauty and lifestyle posts.
She maintains a healthy weight of around 56 kilograms or 123 pounds, thanks to her active lifestyle and focus on wellness. Marianna often shares fitness and self-care tips with her followers.
Her long, dark brown hair is a key part of her look. She usually styles it in soft waves or sleek, straight styles that suit her polished image.
Marianna’s clear, radiant skin and natural makeup highlight her fresh and approachable beauty. Her effortless and refined style has made her popular among beauty fans worldwide.
Social Media Presence
Marianna Hewitt has a strong social media presence, especially on Instagram and YouTube, where she shares beauty tips, skincare routines, lifestyle moments, and behind-the-scenes glimpses of her work and daily life. Her authentic and relatable content has earned her a large, engaged following.
Bottom Line
In the Bottom line, Marianna Hewitt’s journey from a beauty enthusiast to a successful entrepreneur and influential content creator highlights her dedication, passion, and authenticity.
Through her engaging tutorials, trusted skincare brand, and inspiring podcast, she has made a lasting impact on the beauty and wellness industry. Marianna continues to inspire countless people to embrace their individuality and pursue their dreams with confidence.
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