Hailey Rhode Bieber is an American model, television personality. She has made a name for herself on global runways and as the founder and creative director of the popular skincare brand Rhode.
Hailey fame extends beyond her modeling career to include her successful ventures in the beauty industry with an impressive net worth of $300 million.
Who is Hailey Rhode Bieber?

Hailey Rhode Bieber is a well-known model and entrepreneur, recognized for her influence in both the fashion and beauty industries.
As a model, she has walked for major designers like Tommy Hilfiger, Dolce & Gabbana, and Versace during top fashion weeks around the world.
Her unique presence and versatility have made her a favorite among luxury brands and fashion editors alike.
She has been featured in high-profile magazines such as Vogue, Elle, Harper’s Bazaar, and Marie Claire, appearing on both covers and inside spreads.
In addition to modeling, Hailey has taken on roles in media and television. She co-hosted Drop the Mic alongside rapper Method Man and has appeared at major award shows.
In 2022, Hailey launched her skincare line, Rhode, named after her middle name. The brand quickly gained popularity for its clean, effective, and minimal approach to beauty.
Hailey played a hands-on role in product development and branding, focusing on delivering quality skincare at accessible prices. By 2025, Rhode had grown into a major beauty brand and was acquired by e.l.f. Beauty for $1 billion.
Hailey stayed on as chief creative officer and head of innovation. Her work with Rhode solidified her status as a savvy businesswoman in the beauty world.
Whether walking runways or building a brand, she remains one of the most recognizable and respected figures in fashion and beauty today.
Hailey Rhode Bieber Early Life and Family
Hailey Rhode Bieber was born on November 22, 1996, in Tucson, Arizona, United States. She is American by nationality. She grew up in a well-known and talented family, surrounded by creativity and faith.
From a young age, Hailey was familiar with the worlds of entertainment, design, and music through her parents and extended family. Her father, Stephen Baldwin, was born on May 12, 1966, in Massapequa, New York, United States.
Stephen is a professional actor who gained fame for his roles in movies like Born on the Fourth of July, Posse, 8 Seconds, and Threesome. He is the youngest of the famous Baldwin brothers.
His background includes English, Irish, Scottish, French, and German ancestry. Her mother, Kennya Deodato Baldwin, was born on October 24, 1968, in Brazil.
Kennya is a graphic designer by profession. She is the daughter of well-known Brazilian musician Eumir Deodato. Kennya is of Brazilian nationality and has Italian and Portuguese roots.
She prefers to keep a low profile and lives a private life away from the spotlight. Hailey has one older sister named Alaia Baldwin.
Alaia was born on January 24, 1993, in Nyack, New York and is 32 years old. She is also a fashion model and is known for her elegant sense of style.
She has worked with modeling agencies such as D’Management Group in Milan and The Squad in London. Alaia is married and continues to be involved in the fashion world.
Hailey’s family is closely connected to the entertainment industry. Her uncle, Alec Baldwin, is a well-known Hollywood actor. Hailey was raised in an evangelical Christian home and still practices her faith.
Hailey Rhode Bieber Ethnicity

Hailey Rhode Bieber has a mixed and interesting background. Her father, Stephen Baldwin, has roots in English, Irish, Scottish, French, and German ancestry.
These backgrounds have shaped the Baldwin family’s long history in America and added to Hailey’s classic look that works well in modeling. Her mother, Kennya Baldwin, comes from Brazil.
She has Portuguese, Italian, and Spanish ancestry. Hailey’s grandfather on her mother’s side is Eumir Deodato, a well-known Brazilian musician. Hailey was raised in the United States.
She does not speak Portuguese fluently. Still, she feels proud of her Brazilian roots. Her heritage gives her a unique presence in fashion around the world.
Hailey Rhode Bieber Education
Hailey Rhode Bieber was homeschooled during her early years. She did not go to a regular school but studied at home with the help of teachers or tutors.
Through, homeschooling used to spend more time training in ballet, which was her main passion.
She studied ballet seriously at the American Ballet Theatre in New York. Hailey worked hard to become a professional dancer. She also performed with the Miami City Ballet company.
However, her ballet career ended early because she had a foot injury. This injury made it impossible for her to continue dancing professionally.
After this, Hailey shifted her focus to modeling and other projects. Even though she stopped dancing, the dedication and discipline from her ballet training helped her succeed in her new career.
Hailey Rhode Bieber Age
Hailey Rhode Bieber is 28 years old as of 2024 because she came into the world on November 22, 1996, in Tucson, Arizona, United States. According to her birthday, she falls under the Sagittarius zodiac sign.
By her late 20s, Hailey has already achieved major success. She became a top model, walked for famous designers, and appeared on magazine covers.
At the age of 25, in June 2022, Hailey launched her skincare brand called Rhode. The brand quickly became popular for its clean, simple, and effective products.
Early Beginnings in Modeling

Hailey Rhode Bieber began her professional modeling career in 2014 when she signed with the prestigious Ford Models agency in New York.
She quickly made her mark by appearing in several influential fashion magazines, including Tatler, LOVE, V, and i-D.
Her first major commercial campaign was for the British clothing brand French Connection, which launched during the winter season of 2014.
That same year, Hailey made her runway debut, walking for Topshop and renowned French fashion designer Sonia Rykiel.
Additionally, she participated in a creative and visually compelling photo shoot for Love magazine, which also featured a short film directed by photographer Daniel Jackson.
This early exposure showcased Hailey’s versatility and ability to adapt to different fashion styles and artistic directions.
Rising Profile and Editorial Success
Throughout 2015, Hailey’s presence in the fashion industry steadily grew. She booked major editorial shoots with American Vogue and Teen Vogue.
These appearances boosted her credibility in both high fashion and commercial modeling. In April 2015, she achieved her first solo magazine cover for Jalouse magazine, in which she shares the spotlight with popular male model Lucky Blue Smith.
She further expanded her portfolio by appearing on the covers of the Dutch edition of L’Officiel and the American edition of Wonderland magazine.
Beyond covers, Hailey was featured in editorials for Miss Vogue and W magazine, strengthening her reputation as a fresh and engaging face in fashion.
During this time, she also appeared in a Ralph Lauren advertising campaign alongside Australian singer Cody Simpson.
High-Profile Runway and Campaign Work
Hailey’s runway appearances in 2015 included walking for major brands like Tommy Hilfiger and Philipp Plein, showcasing her ability to command attention on the catwalk.
In early 2016, she further expanded her portfolio by appearing in a Ralph Lauren campaign and shooting an editorial for the Korean edition of Vogue.
She walked for Tommy Hilfiger’s February 2016 show and were featured in their spring and summer campaigns.
Other notable work included campaigns for Philipp Plein and a commercial for H&M, which debuted during the 2016 Coachella Music Festival.
That March, she signed with IMG Models, a top global modeling agency known for representing some of the world’s most famous faces.
This partnership provided Hailey with more international exposure and access to premium campaigns.
Walking with Supermodels and Expanding Brand Collaborations

In June 2016, Hailey walked for Moschino alongside industry legends like Miranda Kerr, Alessandra Ambrosio, Jourdan Dunn, and Chanel Iman. This appearance placed her among the elite group of supermodels.
That same month, she made her debut in advertising for Guess, one of the world’s most iconic denim and lifestyle brands. She featured in UGG campaigns with supermodel Rosie Huntington-Whiteley.
She also became a face of Karl Lagerfeld’s Love from Paris line with Joan Smalls. Her editorial work expanded to Glamour and Italian Vogue, while she walked for a variety of prestigious designers at major fashion weeks worldwide.
International Fashion Weeks and Magazine Covers
During late 2016, Hailey took part in numerous fashion weeks around the globe. She walked for Tommy Hilfiger, Prabal Gurung, Jeremy Scott, Tory Burch, and Matty Bovan at New York Fashion Week.
In London, she made a splash by walking for Julien Macdonald during London Fashion Week and engaging fans with active social media presence at events.
Milan Fashion Week saw her on the runway for Dolce & Gabbana, while Paris Fashion Week included appearances for Elie Saab.
She also featured in advertising for Prabal Gurung Sport and was part of campaigns for Guess’ holiday collection and Australian label Sass & Bide.
Hailey’s growing stature in fashion was recognized when she graced the covers of Harper’s Bazaar Australia and Harper’s Bazaar Spain, as well as the British edition of Elle magazine.
Television Hosting and Media Presence

Hailey expanded her career into television hosting. On October 25, 2015, she co-hosted a segment at the MTV Europe Music Awards in Milan with Bianca Balti and Tinie Tempah, where they announced the Best Music Video winners.
On June 19, 2016, she co-hosted the live exhibition of Shawn Mendes at the iHeartRadio Much Music Video Awards in Toronto, with fellow model Gigi Hadid.
Hailey’s biggest hosting role began in May 2017 when she teamed up with rapper Method Man to co-host the TBS show Drop the Mic, which ran for two seasons.
Brand Collaborations and Beauty Ventures
Hailey also pursued collaborations with various fashion and beauty brands. In 2016, she partnered with the accessories brand The Daily Edited on a handbag capsule collection called #theHAILEYedited.
In the same year, she also collaborated with UK footwear brand Public Desire under the hashtag #PDxHB, and announced plans to launch her own makeup line, produced by Australian beauty brand ModelCo. By 2018, Hailey secured a trademark for her name, Hailey Bieber, for commercial use.
Launching Rhode: Building a Skincare Empire
Hailey’s biggest entrepreneurial venture came in June 2022 with the launch of her own skincare brand, Rhode, named after her middle name. Rhode quickly gained popularity for its minimalist design and effective products
It achieved $212 million in total sales by the fiscal year ending March 31, 2025. The brand’s rapid growth attracted major attention from the beauty industry.
On May 28, 2025, e.l.f. Cosmetics announced a $1 billion acquisition deal. The deal included a $600 million cash payment, $200 million in e.l.f. stock to Rhode’s equity holders, and a $200 million earn-out based on future performance.
Hailey plays an active role at Rhode as Chief Creative Officer and Head of Innovation. She manages product development and leads the marketing strategy. She also acts as a strategic beauty advisor for both Rhode and e.l.f. Beauty.
Does Hailey Bieber Own Rhode?

Yes, Hailey Bieber is the founder of the skincare brand Rhode, which she launched in 2022. In 2025, e.l.f. Beauty acquired Rhode for $1 billion. Following the deal, Hailey remains the brand’s Chief Creative Officer and Head of Innovation.
She also acts as a strategic advisor to both Rhode and e.l.f. Beauty. This acquisition greatly boosted her net worth and solidified her role as a key figure in the beauty industry.
Hailey Rhode Bieber Net Worth
Hailey Bieber has an estimated net worth of $300 million as of 2025. She makes most of her money through her modeling career.
She works with top fashion brands, appears in major runway shows, and features in well-known magazines and ad campaigns. These activities provide her with a strong and steady income.
Thanks to her earnings, Hailey lives a luxurious life. She owns beautiful homes in prime locations and wears high-end designer clothes and accessories.
Her career also gives her access to exclusive events and travel to glamorous places worldwide. Through her work and business, Hailey has built financial security and enjoys a stylish, high-profile lifestyle.
Hailey Rhode Bieber Husband

Hailey Bieber is married to Justin Bieber, a globally famous Canadian singer and songwriter. Justin was born on March 1, 1994, in London, Ontario, Canada.
He rose to fame as a teenage pop sensation with hit songs like Baby, Sorry, and Peaches. Over the years, Justin has become one of the best-selling music artists worldwide, known for his versatile musical style ranging from pop and R&B to electronic dance music.
Justin Bieber and Hailey Rhode Bieber first met in their teenage years but began dating seriously in late 2015. Their initial relationship lasted only a few weeks, ending in early 2016.
However, after some time apart, they rekindled their romance in June 2018. Their strong connection quickly deepened, leading to Justin proposing to Hailey in July 2018.
The couple kept their relationship mostly private but confirmed their marriage in November 2018 after a civil ceremony.
Following their civil marriage, Justin and Hailey held a second, larger wedding celebration on September 30, 2019, in South Carolina.
This event was a joyful gathering of family and close friends to commemorate their union.
Previous Relationships
Before marrying Justin Bieber, Hailey was known to have had a few previous relationships, mostly low-key compared to her high-profile marriage.
One of her notable early relationships was with Australian singer Cody Simpson around 2011, whom she also appeared with in his music video On My Mind.
Beyond that, Hailey kept her personal life fairly private, with no widely publicized long-term relationships before her connection with Justin Bieber.
Are Justin Bieber and Hailey Bieber Still Together?
Yes, Justin and Hailey Bieber are still together as of 2025. Despite rumors sparked by Justin’s social media posts, both have denied any marital problems. They continue to support each other in their personal lives and careers.
Hailey Rhode Bieber Children

Hailey Bieber and her husband, pop star Justin Bieber, welcomed their first child, a baby boy named Jack Blues Bieber, on August 22, 2024.
The couple shared their joy with fans by posting a sweet photo of Jack’s tiny foot, with Justin writing the caption, WELCOME HOME JACK BLUES BIEBER.
It was a beautiful and emotional moment for the two, who had long expressed their excitement about starting a family together.
Since Jack’s birth, Hailey and Justin have chosen to keep their son’s face private, only sharing glimpses of him online.
Hailey posted a soft, black-and-white photo celebrating Jack’s 9-month milestone. The Biebers have been very intentional in finding a balance between enjoying parenthood publicly and safeguarding Jack’s personal space.
Hailey has also been honest about the ups and downs of becoming a mother. She revealed that her pregnancy was fairly smooth, but her childbirth was extremely difficult, describing her 18-hour unmedicated labor as both exhausting and emotional.
After Jack was born, Hailey suffered a serious postpartum hemorrhage, a complication that made the experience even more intense. She has spoken about how frightening it was and how much it deepened her gratitude for a safe recovery.
Because of these health complications, Hailey and Justin have reportedly begun discussing surrogacy as an option for having more children in the future.
While they are still focused on enjoying life with Jack, they have expressed a strong desire to grow their family when the time is right.
Hailey Rhode Bieber Height and Weight
Hailey Rhode Bieber stands at approximately 5 feet 7 inches which is equal to 170 centimeters or 1.7 meters tall.
Her height has been ideal for runway modeling which allows her to work with top designers and appear in high-profile fashion shows around the world.
She maintains a slim and fit physique, with an estimated weight of around 50 kilograms or 110 pounds.
Hailey is known for her commitment to wellness, healthy eating, and regular workouts, which help her stay in top form for both modeling and her busy lifestyle.
Hailey has striking features, including hazel eyes and naturally light brown hair, which she often styles in soft waves.
Her glowing skin, minimal makeup looks, and effortless street style contribute to her reputation as a modern fashion and beauty icon.
Hailey Rhode Bieber Plastic Surgery

Hailey Bieber has consistently denied having any plastic surgery. She has addressed rumors about her appearance openly, stating that she has never undergone surgical procedures on her face or body.
Hailey often explains that changes people notice are due to makeup, lighting, natural aging, and photo editing rather than cosmetic surgery.
Despite her denials, some plastic surgeons and beauty experts have speculated that she might have had subtle enhancements, such as lip fillers or non-surgical contouring.
However, these claims remain unconfirmed, and Hailey has never publicly admitted to any procedures.
Both she and her husband, Justin Bieber, have taken legal action against false rumors and unauthorized use of her images.
Many changes in Hailey’s appearance can be attributed to professional makeup techniques and skincare routines.
Contouring, highlighting, and other cosmetic products can significantly alter facial features. This creates the illusion of more defined cheekbones or fuller lips without surgery.
Overall, while speculation about Hailey Bieber’s plastic surgery continues, Hailey maintains that her look is natural, and until she states otherwise, these rumors remain unproven.
What is Hailey Rhode Bieber Diagnosed with?
Hailey Rhode Bieber has openly shared her diagnosis of ovarian cysts, a condition where fluid-filled sacs develop on or inside the ovaries.
By speaking about her experience, Hailey has helped raise awareness about this common women’s health issue and encouraged others to be mindful of their own health.
Hailey first revealed she had a large ovarian cyst in 2022, describing it as the size of an apple. She made it clear that the cyst was unrelated to her pregnancy but was a recurring medical concern.
Although she has not given detailed updates about the size or severity of her current cysts, her openness has helped reduce the stigma around such conditions.
Despite her diagnosis, Hailey’s ovarian cysts have not reportedly caused any major complications or required surgery. She continues to lead an active life and keeps her fans informed about her health journey.
In addition to ovarian cysts, Hailey has shared other health challenges, including a mini-stroke she experienced in 2022.
Her candidness about her health struggles showcase the importance of awareness and proper care when it comes to women’s health.
Social Media Presence

Hailey Bieber is active on multiple social media platforms. On Instagram, Facebook, and X, she shares glimpses of her personal life, fashion, and her skincare brand Rhode.
Her brand Rhode also thrives on social media, especially on TikTok and YouTube, where creative content helps boost its popularity.
Conclusion
In Conclusion, Hailey Rhode Bieber has made a strong mark in the fashion and modeling world. She is known for her hard work, style, and ability to shine both on the runway and in major campaigns.
Hailey’s journey shows her dedication and professionalism, qualities that have helped her stand out in a competitive industry.
As she grows her career, she continues to inspire many young people dreaming of making it in modeling. Her influence and success make her one of the most admired faces in today’s fashion scene.
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